Design students shoot promo for Make.Shift
The BFA students in the Department of Design had the exciting opportunity to produce a promotional video for the local non-profit, Make.Shift Art Space - a DIY art and music venue dedicated to innovative, alternative and unusual art and music.
The video was created during a Design BFA Workshop, working with local director Caleb Young of Hand Crank Films. The students were directly responsible for all aspects of production and development; from research, concept, writing, storyboarding, art direction, organization, final shoot, to the editing. Working closely as a team, the Design students produced a professional quality video - including all stages of pre-production, production, and post-production. Students employed professional-grade video equipment, donated by Hand Crank Films. Equipment used in the project included the Red Camera, various lenses, jib, dolly, track, live monitor display, and a haze machine.
The final video highlights all aspects of Make.Shift, which thanks to the students' effort, now has an engaging, enduring promotion that showcases Make.Shift's unique value to prospective audiences.
